Welcome to the first installation of the BetaNXT CEO Bulletin, a quarterly dispatch covering the topics, trends and news we’re focusing on to help spur innovation and support our clients.
At BetaNXT, we have a unique view of the wealth management industry. We service over 50 million wealth accounts across our platform — processing over 35 million transactions per day — placing us at the center of the market, with the requirement to uphold the highest standards of performance and technological capability. Our team has decades of industry experience, which feeds our understanding of the shifts and events that shape the markets. We also pride ourselves on being acutely aware of our clients’ needs — including their viewpoints on the markets and industry, where they see challenges and opportunities and how we can partner with them to achieve their growth and client-servicing goals.
My goal in this inaugural bulletin is to provide a reflection on the first quarter of 2025, including the trends and priorities of wealth firms, advisors and the partners that serve them.
- Our industry has a clear and demonstrated focus on advances in AI and automation.The intense focus on AI reinforces our belief that the key differentiator of an effective AI strategy lies in a robust data foundation. This is one of the reasons we launched our DataXChange platform, which reached a clear milestone earlier this year when we announced the completion of successful pilot programs several months ahead of schedule. It provides our clients with the solid data foundation needed to support modernization and technological innovations.
At BetaNXT, we are actively exploring and piloting AI capabilities that help us to increase productivity and accelerate innovation across the business.
- We are also seeing a continuing demand for personalized, digital experiences featuring near-real-time data and insights — which is driving innovation. Wealth enterprises are looking for comprehensive data integration solutions that bring together all internal and external data into one ecosystem. In March, we announced the launch of CastX, our end-to-end corporate actions solution that harnesses BetaNXT's connected capabilities to enhance the value derived from investor communications. This automation improves transparency, reduces risks and increases efficiency. With the introduction of solutions such as CastX, we are making significant strides in supporting firms, advisors and their investor clients through increasingly modern and personalized solutions that benefit from advanced analytics.
- Competition for advisors is constant, and we are recognizing more opportunities than ever to partner with firms to compete through fully modernized solutions and capabilities. Through our engagements with clients, it is clear to us that firms are looking for ways to differentiate themselves in the race to attract and retain top talent. During the recent T3 conference in Dallas, we joined conversations around advisor solutions, most notably related to our tax and analytics tools for advisors.
Sam Markey, Division Executive for Maxit, a BetaNXT business, speaks on stage at T3 - Partnerships accelerate innovation by providing firms with opportunities to create more connected wealth capabilities and increase their offerings to clients. We recently announced our partnership with Fi-Tek to launch TrustWealthX, a solution designed to upend siloed processing among trust and non-trust business lines — offering a streamlined view of positions and balances across all accounts. This resolves an age-old industry challenge and offers a “family view” of investment positions and balances across brokerage, advisory and trust accounts.
On the Horizon
As the second quarter of 2025 is now underway, we look forward to engaging with many of you in-person via some of the thought leadership initiatives and industry events on our calendar. Keep an eye out for the results of our first annual data modernization benchmarking survey later this month.
We will also be on stage at the FIMA US Data Conference in Boston, April 7-8, as well as at SIFMA Ops 2025 from May 5-8 in Orlando.
Learn how you can benefit from our promise of Connected Wealth — an end-to-end, holistic wealth experience powered by innovative technology and data solutions. Reach out here and follow us on LinkedIn. I will be back in a few short months with thoughts and observations related to events in what promises to be an equally fast-moving Q2.
Regards,
Bob Santella